L'oreal Pure Clay Mask Review

I mentioned this new L’oreal Pure Clay Mask in my latest monthly favorites and I’ve really been using it as much as I can in order to have a review up for y’all because I know this is a hot new product on the market right now that has a lot of attention. L’oreal is one of my favorite brands from the drugstore anyway and I kinda totally have an obsession with clay masks, so I jumped right on it as soon as I found out that these were released. Let me just go ahead and tell you, for already having a holy grail clay mask, I’m seriously impressed with this product!
You can find this product at most large retailers where L’oreal products are usually sold and online for about $10. I think that’s a pretty fair price when considering different masks and is close to average as far as drugstore prices go. However, you do only get 1.7 oz of product which really isn’t that much considering how much it’s going to be used (they recommend 3 times a week) and how much is applied for one application. So I definitely think that’s something L’oreal could have improved on.

There are three different masks in this line - Purify & Mattify, Detox & Brighten, and Exfoliate & Refine. They all have different claims and are targeted for different skin concerns and issues. I chose the Purify & Mattify version for obvious reasons. If you’ve ever been on my blog before, then you’ve probably heard me complain about my oily skin a billion times. This mask says it is combined with three pure clays (Kaolin, Montmorillonite, Moroccan Lava) and eucalyptus to clarify, mattify, and refresh your complexion. It claims to draw out and absorb impurities, dirt, and oils to unclog your pores, reduce shine, and allow your skin to breathe.
The first thing I noticed was that the color of the actual mask was so pretty! Simple, I know. But that actually can make a difference when you walk past a mirror with a crazy mask on your face. I was also happy to see that it only has to sit for 10-15 minutes before rinsing. It definitely does dry in those 13-ish minutes that I leave it on and it washes off very easily without pulling at the skin. The eucalyptus also gives it a nice, refreshing scent while you wait.

I mentioned in my last monthly favorites that I thought I was noticing some firming on my cheeks from this product, which is doesn’t claim to do but not a bad thing at all in my book. Unfortunately, those firming sensations stopped as I continued to use it. So I’m not sure if it was just as I was transitioning into using this or what, but the firming effects are no longer noticeable.

Overall, I do really like this mask and I would recommend it. It’s very easy and quick to use when you don’t have a lot of time to set aside for pampering yourself. It does draw out impurities and leave the skin feeling nice and refreshed. However, I haven’t noticed any difference with my oily skin. I’m just as much as a greaseball throughout the day as I’ve always been. So, while this is nice and I’ll still continue to use it, the Aztec Secret Indian Healing Clay mask will always be my favorite because it’s more affordable and has a stronger effect on my skin.
What face masks have you been loving lately? I’d love to hear your best pampering faves, leave me a comment!


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  1. I have the Detox and Brighten one, and I am obsessed with it! I love a good mud mask, too. This one has already become a favorite of mine. I want to try the other two L'Oreal masks at some point. I also need to try that Aztec mask. I have heard so many great things about it. Great review. =)

    1. The Detox & Brighten was the other one out of their line that I wanted to try because it has charcoal in it, but I went for this one first because I wanted to see if this one really had any mattifying effects like it claims. I've still been going back to the Aztec mask the most and usually reach for the L'oreal one when I want something that's less time consuming.

  2. I like this mask, but like you, I don't know that it's done anything for my oily skin. I want to try the charcoal. The Aztec mask doesn't do a thing for my skin. I know so many people swear by it, but I guess it doesn't like me. Murad Oil Control Mattifier will make you skin matte all day. I swear by it!

    1. I really wanted this to help with my oily skin! That's the main reason I got this one instead of the charcoal mask. I still don't understand why the Aztec mask doesn't do anything for you. That makes me so sad! I wish I could figure it out to give you some advice or something because it's worked wonders for my skin! But I have heard wonderful things about Murad products, especially their acne line.


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